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Florida Literacy Coalition Adult Education Program Study

The Florida Literacy Coalition released an interesting and informative study looking at student recruitment in adult education programs-- "If You Build It, They Will Come. Think Again". The study looked specifically at Florida programs, which are housed in community colleges and more like the traditional BOCES and school district programs in NYS, but there are findings that could inform the way we market and sell any of our ALE funded programs. One striking finding speaks to the terminology we employ every day, and the effects of that terminology on potential students. Good read!

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